Facebook Launches Hyper-Local Ads Targeted To People Within A Mile Of A Business Facebook’s mobile ubiquity and push for always-on location sharing came to fruition today with the launch of hyper-local advertising that could convince people to visit stores they’re nearby. Soon, brick-and-mortar businesses will be able to target ads to anyone who lives or was recently within Read More »

Coming up with new and creative ways to promote your business can be hard work. One of the most important marketing lessons I’ve learned – primarily from Dan Kennedy – is to always look for an existing reason to do a promotion to make your life easier. A perfect example of this are all of the holidays Read More »

Eliminate New Patient No Shows To Zero I would like to think that came up with this idea on my own, but unfortunately I didn’t.  I call it the Dr. Rama and every dentist on the planet should implement this, especially if your are paying big bucks for your dental marketing. I have two little Read More »

If you’re like many of the dentists I speak with, you may often find yourself wondering something like: “What do I need to do to get my business out of my current revenue ‘rut’ and take it to the next level?” If so, this letter was written specifically for you. The reality is that in Read More »